Multi-Plastics, Inc. sent Tim Gaffney, our Product Manager for Flexible Packaing Films and me, Cheryl Caudill, our Marketing Manager for all our print on films, to the recent L&NW Label Symposium in NJ. During this symposium, Peter Renton of Lightning Labels spoke about Marketing for the 21st Century using web tools including "blogs." So, this is my first web blog.
The L&NW Label Symposium was co-sponsored by the TLMI (Tag & Label Manufacturer's Institute). An industry association that I am extremely involved in, as the co-chair of the Industry Trends Committee and currently serve as a supplier repsentative to the Board of Directors.
The Symposium brought together 35 suppliers and approximately 40 label converters for a day of networking and presentations. The narrow web flexographic market has many outlets for learning about the technical side of the business. This event focused on the "softer side" and included presentations about creating a sustainable company with sustainable employees.
It is the hope of the TLMI to offer more of these regional meetings during 2008 in other areas of the country.
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Be sure to keep up your blog - as a label company too we have a separate blog we have started: Maverick Label Blog which supports our e-commerce site: Maverick Label
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